Course Overview

Strategic Marketing Research is a comprehensive course that equips students with the knowledge and skills to conduct effective market research, analyze data, and develop strategic marketing plans. Students will learn how to identify market trends, consumer behavior, and competitive landscapes to make informed marketing decisions.

Job Designations

• Market Research Analyst
• Marketing Manager
• Brand Strategist
• Product Manager
• Digital Marketing Specialist

Course Units

• Introduction to Marketing Research
• Data Collection and Analysis
• Market Segmentation and Targeting
• Marketing Strategy Development
• Consumer Behavior Analysis

Entry Requirements

To enroll in the Strategic Marketing Research course, students must have a basic understanding of marketing principles and research methodologies. A bachelor's degree in marketing or a related field is recommended but not mandatory.

Course Fee

Duration	Fee
9 months (Standard mode)	GBP £999
6 months (Accelerated mode/ Fast-track)	GBP £1299

The fee is payable in monthly or quarterly installments. We offer a 5% discount if you pay the full fee upfront in 1 installment.

Why This Course?

Strategic Marketing Research is essential for businesses to make informed decisions, understand consumer behavior, and stay ahead of competitors. By mastering market research techniques, students can develop effective marketing strategies that drive business growth and success.

Frequently Asked Questions

• Q: What career opportunities are available after completing this course?

A: Graduates can pursue roles such as Market Research Analyst, Marketing Manager, Brand Strategist, Product Manager, and Digital Marketing Specialist.

• Q: Is any prior experience required to enroll in this course?

A: While prior experience in marketing is beneficial, it is not mandatory. Basic knowledge of marketing principles is recommended.

• Q: How will this course benefit my career?

A: Strategic Marketing Research equips you with the skills to conduct effective market research, analyze data, and develop strategic marketing plans, making you a valuable asset to any organization.